It Takes Two to Tango Do a Deal SOUTHWEST MNNEAPOLIS 2+ Beds, 2 Baths, 1,300+ sq. ft. Swanky Modern or Mid-Century Modern Joseph Arcand: 612-821-4232 –Excerpt, Edina Realty ad; Southwest Journal (February 20 – March 4, 2012) What do you do in a Twin Cities housing market characterized by falling inventory, and frustrated Buyers who...Read More
Realtor Mistake #3 First, a caveat: by far the more common Realtor mistake is not doing pre-list marketing — touting an upcoming listing to colleagues — far enough in advance. Or, not doing it at all. However, at least in my opinion, it’s also possible to err on the side of doing it too soon. Call it an “advanced beginner” (or...Read More
“The 90 Days-on-the-Market” Showing (Preview?) Call it, “coming in through the back door . . . through the front door.” What I’m referring to is the practice of at least some agents to conveniently show any properties that have been on the market 90 days — and therefore may be about to expire. Their logic?...Read More
One Successful Real Estate Transaction Begets Another OK, so what I do is not nearly as memorable as what Meg Ryan does (or imitates doing) in her rather dramatic delicatessen scene opposite Billy Crystal in “When Harry Met Sally” (the title of this post is what Ryan’s neighbor tells the waiter she wants after Ryan concludes). ...Read More
“Here You Go, Arthur!” I’ve certainly heard wackier proposals. So, per Arthur Lee, the Selling agent on my listing at 1901 Fifth Ave. South in Minneapolis (closed this am!) comes this idea: once the Buyer removes their Inspection Contingency and the listing’s status is switched to “Pending” on MLS, the selling agent (representing the Buyer) should...Read More
Cash Crop (Hopefully) Did you know that Realtors have “farms?” Not for raising corn, soy beans or livestock. Rather, a Realtor farm is all about cultivating . . . future clients. Realtor Marketing Drawn from the Realtor’s “sphere of influence” (another industry buzz term), a farm often times is a geographic area — a couple block area around...Read More
