Tag

real estate marketing
Upper Level 300x225 1

Paying Attention to What the Listing DOESN’T Say

MLS: “3rd Bedroom on Upper Level is Large & Has Lots of Storage” There’s certainly nothing wrong with an Upper Level Bedroom (pictured above) that’s large and has lots of storage. But, what’s notable — at least to me — is what’s omitted. Errors of (C)omission Namely, any mention of a Bathroom, or whether the...
Read More

“Mid-Century Modern?” Or Just “Mid-Century?”

The “You Know it When You See it” Test While it’s true that every Mid-Century Modern home was built in the 1950’s (or thereabouts), it’s decidedly NOT the case that every home built in the 1950’s is a “Mid-Century Modern.” In fact, in real life, very few are. On MLS, for every home that I...
Read More

The Case of The Far Away Fireplace (or is it??)

Fake News Photo “True or False” Quick! Is the photo (above) of a lower level Amusement Room real or enhanced (through a wide-angle lens, etc.)? Answer: it’s real. According to MLS, the room measures a whopping 45(!) feet long. The foundation size of the home — a rambler — is well over 2,000 square feet,...
Read More

Staging Secret #17 (Especially for Smaller Homes)

Better Than Mirrors** How do you make a home that may be smaller and/or have a challenging layout, feel bigger and more flowing? Pick one floor covering to use throughout. Depending on the size home, putting in a new, neutral-colored Berber carpet can cost $5,000 (or more). But, it can easily add 3x – 4x...
Read More

So, Exactly WHERE is That Condo Located??

“A Picture Arrow is Worth 1,000 Words” Kudos to the listing agent whose red arrow helpfully shows the location — in the building — of the “for sale” condo just across the Mississippi River from Downtown Minneapolis. While only on the fourth floor, the arrow shows that the unit has unobstructed views of the River...
Read More

Curb Appeal: When Less is More

Addition By Subtraction Just like staging a home’s interior is mostly about subtraction, not addition, improving a home’s curb appeal is usually about paring back. Most common task: cutting back overgrown landscaping that obscures the home’s curb appeal. In this case, removing this Fern Hill duplex’s window awnings (above) was a 2-for-1: 1) it punched...
Read More
1 2 3 40

Archives