There’s certainly nothing wrong or unusual about Realtors sending out “blast emails” marketing their latest listing. As the recipient of dozens (hundreds?) of those a week, though, it does get a little annoying — especially when the property being touted is literally another time zone (or two) away. However, it’s seldom that the headline on the...Read More
Providing Useful Info to Buyers/ Heightening a Home’s Emotional Appeal “Good artists copy, great artists steal.” –Attributed to Picasso. I think most good Realtors informally debrief their selling clients about their home’s emotional “hot buttons”: what they love about their home, neighborhood, etc. But, consummate Edina Realty agent Bill Minge does it explicitly, via a...Read More
Tax Records vs. MLS I don’t know about other Buyers’ agents, but before I show clients a 1.5 story home — or one that’s billed as a 1.5 story home on MLS — I first check the county tax records. When the county says “1.2 stories,” I know that any upstairs Bedroom is marginal at...Read More
“Other Uses For This Room”: OK, Maybe Not “Family Den” I knew I’d find a use for the sign (above) that I retrieved from my client’s house just before closing last week (the sign had formerly been located in a huge, upstairs Bedroom doing double duty as an in-home Exercise Room — with many other potential...Read More
Also Wrong: EE-Deen′-ah Realty “All Politics is Local.” –House Speaker Thomas P. “Tip” O’Neill Like politics, all real estate advertising is local, too (at least for individual agents if not brokers). In other words, there’s not much reason for a Twin Cities Realtor to market their services to consumers in Denver or Atlanta or Boston (note: Realtors do...Read More
MLS: “3rd Bedroom on Upper Level is Large & Has Lots of Storage” There’s certainly nothing wrong with an Upper Level Bedroom (pictured above) that’s large and has lots of storage. But, what’s notable — at least to me — is what’s omitted. Errors of (C)omission Namely, any mention of a Bathroom, or whether the...Read More
