No Takers (at least, not yet) It’s certainly an understandable request from a frustrated homeowner whose home isn’t selling: spend more on print advertising, specifically ads in local or even national publications. Unfortunately, veteran Realtors know — even if their clients don’t — that that’s not how homes are sold these days (the local MLS, search...Read More
For the first time since mid-Fall, it’s now possible to take Buyers through homes ” in daylight! ” in the early evening. That’s because a 7:30 p.m., post-daylight savings sunset lets agents meet clients after rush hour and see 2-3 homes, at least if they’re relatively nearby. 6 Days x 90 Minutes ÷ 60 = 9...Read More
“Just Say “No!'” (or, “Tomorrow Works Much Better”) As a rule, the more accessible a home is to prospective Buyers . . . the easier it is to sell. But, that doesn’t mean Sellers can never say “no” ” either to a showing request, or, to a Buyer (and their agent) literally standing in their...Read More
“The showing by Ross Kaplan (612-926-8005) ( rosskaplan@edinarealty.com) at 2725 France Ave S, Minneapolis, MN 55416 (KeyBox# 32172172) began 01/12/2018 9:17AM.” –email sent automatically by Realtor’s electronic lockbox. What’s the best way for a listing agent (representing a Seller) to ensure that they’ll connect with the appraiser sent out by the Buyer’s lender? Note to...Read More
Realtor Showings, Previews, and “Quasi-Showings” A Realtor showing is straightforward: it’s when an agent privately takes their client through a “For Sale” property. Just the Realtor and client (no homeowner), usually for an hour — much less, if it’s a “pass” for the client. Similarly, a public open house is self-explanatory: it’s when agents throw...Read More
I’ve certainly heard the insinuation: by shuffling the order they show a series of homes, Realtors can subtly (or not so subtly) “guide” their Buyer’s decision to buy the home they want them to. Specifically, the supposed strategy is to show the most promising property either first or last: the first home “sets the bar” for...Read More
