I’ve certainly heard of a man cave. But, I couldn’t tell exactly what I was looking at in the photo above, except that it: a) appeared to be outside — specifically, above the deck; and b) seemed very large. Fortunately, photo #2 (below) resolved things: it’s the underside of a second deck built off an...Read More
Victims of Success? How do Realtors get good at listing presentations? (job interviews for agents to represent a home seller). By doing lots of ’em. New agents have no choice: with no clients, track record, or reputation to speak of, that’s how they land business. Trappings of Success – Literally Now fast forward 5 —...Read More
On the 2 Yard Line vs. The End Zone [Editor’s Note: The views expressed here are solely those of Ross Kaplan, and do not represent Edina Realty, Berkshire Hathaway, or any other entity referenced. If you need legal advice, please consult an attorney.] Test your knowledge of today’s housing market (and real estate law), and...Read More
Good in May > Perfect in June “Good is the enemy of the Great.” –aphorism, Voltaire “Great is the enemy of the Good.” –real estate corollary, Ross Kaplan At least a few Twin Cities Sellers this Spring are making a strategic mistake prepping their homes for market. Namely, they’re taking too long. So, instead of listing now,...Read More
Proof That High Pressure Sales Tactics Don’t Work At least in my experience, the odds of any one showing leading to a consummated transaction are perhaps 1 in 10. The exception to that? If the Buyer’s agent is headed to the airport, or otherwise under acute time pressure. When that’s the case, I’d estimate that...Read More
Dependent on the Kindness of (Foreign) Strangers One of the more disturbing images in “American War,” Omar El Akkad’s debut novel about a dystopian U.S. 50 years hence, is the presence of the Red Crescent on American soil. Of course, to early 21st century Americans, it’s the Red Cross that gets dispatched to war zones abroad to...Read More
