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Sunday Open House

“Open House Cancelled Due to Extreme Cold”

Define, “Extreme Cold” There’s a simple reason you seldom see Realtor open houses in Minnesota in January cancelled due to cold:  there’s no guaranty it will be warmer a week later. Case in point:  exactly one week ago, when my client and I were wavering due to local temps in the single digits. We went...
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Fresh-Baked Cookies . . . at Closing?!?

Realtor — and Title Company — Trade Secrets; or, “What’s That Toaster Oven Doing Next to the Copy Machine??” Home Buyers associate fresh-baked cookies with open houses. The smell creates a nice “homey” vibe, and puts prospective Buyers in the emotional mood  . . . to buy. But, I’d never encountered fresh-baked cookies at closing before....
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“High Noon” for Realtors (Literally)

Scrambling to Get Ready for a Sunday Open House If you’re a Realtor who doesn’t need something printed, last-minute, for your Sunday open house, noon is a terrible time to try to get something done at the typical residential real estate office. Why’s that? Because all the harried Realtors who do (need last-minute marketing materials) are monopolizing...
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“The 7 a.m. Sunday Open House” (Huh?!?)

What’s THAT About?? If you were to actually follow the “Open House” signs placed on street corners and key intersections (very) early Sunday morning, I very much doubt that you’d find a friendly Realtor standing in the front doorway, greeting visitors. Prime time for Sunday open’s isn’t till much later, typically starting after 12 noon....
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Qualifying Sunday Open House Traffic

Determining Whether Buyers are “RWA” (“Ready, Willing and Able”) I don’t know about other listing agents, but when prospects come through my Sunday open’s, I quiz them (gently) to see whether they’re “ready, willing, and able.” Here’s what I mean by that: “Ready“:  The prospect wants (needs) to buy now — not six months (or two...
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Realtor Conventional Wisdom on Holding Open Houses in Bad Weather

Biggest Sunday of the Season for Open Houses?  This Year Better Make That, “May 4” In a typical Minnesota Spring housing market, the biggest Sunday of the year for open houses is usually the Sunday after Easter. That’s because there’s a predictable bounce-back after a two-week lull during the peak of the season. And then there’s...
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