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Motivated Seller

Pressure Clients to Buy or Sell? Never! (Here’s Why)

The Virtue of a Well-Stocked Pipeline We will sell no wine before its time.” –Ad campaign for Paul Masson wine. [Note to Readers: The views expressed here are solely those of Ross Kaplan, and do not represent Edina Realty, Berkshire Hathaway (“Berkshire”), or any other entity referenced. Edina Realty is a subsidiary of Berkshire.] If...
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“Will Consider All Offers,” Translated

Stealth Price Cut What does it mean when a listing agent puts out the word ” on MLS or just verbally ” that their Seller “will consider all offers?” (sometimes qualified with “all reasonable offers”). Here is a rough translation: 1) the Seller knows that the current asking price is too high; 2) but, for...
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Which Homes Can Be Shown & Bought Most Easily Now? VACANT Ones

MLS: “Immediate Possession Possible” [Note to Readers: The views expressed here are solely those of Ross Kaplan, and do not represent Edina Realty, Berkshire Hathaway (“Berkshire”), or any other entity referenced. Edina Realty is a subsidiary of Berkshire.] “Minnesota Schools Will Close for Eight Days to Slow Coronavirus” –Headline, Star Tribune (3/15/2020). What do you...
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The Corollary to Buying a Home in a Pandemic: Selling One

Bellwether for Housing: Car Sales “If your parents don’t have kids . . . you won’t either.“ –Adage. “Speak openly and honestly with your seller about the pros and cons of holding an open house. Assess the risk based on your specific location and direct your clients to local and state health authorities for specific...
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Pressure Clients to Buy or Sell? Never! (Here’s Why)

The Virtue of a Well-Stocked Pipeline “We will sell no wine before its time.” –Ad campaign for Paul Masson wine. [Editor’s Note: The views expressed here are solely those of Ross Kaplan, and do not represent Edina Realty, Berkshire Hathaway (“Berkshire”), or any other entity referenced. Edina Realty is a subsidiary of Berkshire.] If you’ve...
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How Do You Tell if a Home Seller is Motivated? (Hint: It’s Not Because They Tell You They’re Motivated)

Actions > Words, Real Estate Edition So, how do you tell if a home Seller is motivated? Test your knowledge of today’s housing market, and identify the correct answer(s) below: A. The home is realistically priced; B. If the home hasn’t sold after a reasonable amount of market time (depends on price point, home attributes),...
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