Why a Realtor Team May Not Be the Best Choice for Buyers “If you’re looking for a heart surgeon, no one says, ‘Oh, Dr. Smith is so nice. Go to him. He just got into the business.’ But, you hear that a lot in real estate.” –“Finding the Right Broker Can Be the Key to...Read More
“Come Into the Office” (“CITO**”) and Other Realtor Lines ‘Cause if you liked it, then you should have put a ring on it If you liked it, then you should have put a ring on it Don’t be mad once you see that he want it If you liked it, then you should have put...Read More
Real Estate “How-To” Articles Unlike the general public, I don’t read articles like “How to Stay on Top of Your Home Closing” (Angie’s List) to learn anything new (or, at least I hope I don’t). Rather, I read the articles to see how sound their advice to consumers is. On that score, the Angie’s List piece...Read More
MUCH Better Than Angie’s List, Yelp, Facebook, etc. “What’s sauce for the goose is sauce for the gander.” –Idiom In “Good Lender Service, Defined,” I noted that if you want the real scoop on a lender, ask a Realtor who’s previously worked with them. Of course, the reverse is true, too. Namely, if you want...Read More
Price vs. Value Undoubtedly, lots of home sellers who pose that question this Spring will answer “yes.” But if you then asked them if that’s how they chose their lawyer or CPA or family doctor . . . they’d look at you like you were crazy. Sophisticated consumers — of all professional services — know that...Read More
When to Bring in an “Insurance Agent” Question: when is a real estate agent actually an insurance agent? Answer: when they’re brought in to a deal by Realtor #1 who needs their expertise to clinch the listing. Every Realtor who’s been in business long enough has faced this conundrum: a prospective client is considering hiring...Read More
