Pre-List Networking Caveats & Catches In a super-tight, super fast Twin Cities housing market — at least at lower price rungs — aggressive, proactive Buyers’ agents are increasingly turning to pre-list networking to find ideas for their frustrated clients. The catch? Actually, there are three: One. Price. Especially in a rising market, at least a few...Read More
“Come Into the Office” (“CITO**”) and Other Realtor Lines ‘Cause if you liked it, then you should have put a ring on it If you liked it, then you should have put a ring on it Don’t be mad once you see that he want it If you liked it, then you should have put...Read More
Consumer Psychology and the Too-Precise Price When you see an oddly-priced “For Sale” home, there are two possible explanations (at least in my experience selling residential real estate): One. Drawing Attention. The way to stand out from homes listed at $389,900, $399,900, etc. is to price at $398,731 or some such (I haven’t seen a home...Read More
“Sag Day?” “Trough Day?” There’s really no good counterpart in real estate to the 9-to-5 world’s “Hump Day” — otherwise known as “Wednesday.” In keeping with the “Opposite George”** nature of real estate, Wednesday to Realtors typically represents the low ebb of the work week. That’s because it follows Tuesdays, when all the new listings are showcased...Read More