Tag

comp

Back on the Market — at a Higher Price?!?

Sellers Who Are Still Too Far Ahead of the Market With something like 2,000 Twin Cities homes temporarily off the market over the holidays, it’s a good bet that 1,500 or so homes will come back on the market the next few weeks. Or are already back on the market. Of those re-listed homes, how...
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“More Than This, Less Than That”

The Art of Doing Comp’s Want the science art of Comp’s (for “Comparable Sold Properties”) in a nutshell? It’s placing a given (“subject”) property on a continuum, between the home just below it in price, and the one immediately above. What could be simpler, right? “This and That” Ahhh, but which two homes are those...
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No Recent Sales = Green Light to Price Aggressively?

(Mis)Reading the Signs Pricing real estate is fundamentally precedent-driven. In other words, if you want to establish an estimated fair market value for “Property H,” you first need to determine what Properties E, F, and G sold for. In Realtor (and Appraiser) lingo, E, F, and G are called Comp’s (“Comparable Sold Properties”), and the compare-and-contrast process...
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Home Sellers Who Aren’t Selling — And RAISE(!) Their Price

Dubious Logic According to a recent Wall Street Journal article, “some high-end sellers are taking a counterintuitive and risky step: raising the price.” Does such a strategy ever make sense? Before answering, let me trace the three-step logic implicit in such a move (at least most of the time): One.  “Their home is like mine.”...
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“Losing” a Listing — But Saving Six Months (or More) of Time/Energy*

Shooting the Messenger Listing Agent I think the prospective client to whom I made a listing presentation the other week is hiring someone else. Or, at least, I think he is; he never returned my phone calls after the meeting. Setback — Or Not? Five years ago — 60 or 70 deals back, in Realtor vernacular — I would...
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Why Realtors Hate Zillow

(And You Should, Too) My job — and every other Realtor’s — would be a lot easier if Zillow simply didn’t exist. Notwithstanding its (inexplicable to me) popularity, information on Zillow is frequently wrong, dated — or both. Oh, and one more thing:  Zillow’s margin of error for calculating home values — the “hook” that...
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