Passing on Overpriced Listings Everyone knows this famous passage from The Serenity Prayer: “God, grant me the serenity to accept the things I cannot change the courage to change the things I can and the wisdom to know the difference.” —Reinhold Niebuhr Here’s my version for listing agents (Realtors representing home sellers): “God, grant me...Read More
Passing on Overpriced Listings Everyone knows this famous passage from The Serenity Prayer: God, grant me the serenity to accept the things I cannot change the courage to change the things I can and the wisdom to know the difference. –Reinhold Niebuhr Here’s my version for listing agents (Realtors representing home sellers): God, grant me...Read More
“Taking Back Our Content” From Third-Party Aggregators Want to book a flight on Southwest Airlines? You won’t find Southwest’s flights for sale on Travelocity, Expedia, Orbitz, Kayak or any number of so-called third-party aggregators “serving” the travel industry. That’s because Southwest Airlines understands — correctly — that these companies are ultimately competitors, and threaten its business model....Read More
“Preapproved Short Sale” (and Other White Lies) If your parents don’t have kids, you won’t either. What’s that line got to do with real estate? Put it this way: if your listing doesn’t get showings . . . it ain’t going to get offers (or a Buyer), either. In a nutshell, that seems to describe...Read More
Category #4: ‘Out of the Money’ My favorite metaphor for how close a listing is to selling is temperature (“Listings and Pots of Water“). So, a new listing starts out at room temperature, heats up as showings (and second showings) accelerate, and reaches a boiling point by the time a strong offer (or two) comes...Read More
“Modern Family” & the Housing Market — or, “Why is Ty Burrell wearing my blue button-down shirt?” You can’t get back on the horse until you fall off. –“Phil Dunphy,” Modern Family In the closing weeks of 2010 — 4+ years into the worst downturn since the ’30’s — a prime-time TV show has finally...Read More