How Motivated is the Seller Really? “When the student is ready, the teacher will appear.” —-Zen saying “When a listed home is priced right ” and well-prepped, photographed, marketed, etc. ” the Buyer will appear.” -—Ross Kaplan One of the most common lines listing agents (representing Sellers) hear from their clients ” particularly when their...Read More
How Motivated is the Seller Really? “When the student is ready, the teacher will appear.” —-Zen saying “When a listed home is priced right ” and well-prepped, photographed, marketed, etc. ” the Buyer will appear.” -—Ross Kaplan One of the most common lines listing agents (representing Sellers) hear from their clients ” particularly when their...Read More
How Motivated is the Seller Really? “When the student is ready, the teacher will appear.” –Zen saying “When a listed home is priced right — and well-prepped, photographed, marketed, etc. — the Buyer will appear.” –Ross Kaplan One of the most common lines listing agents (representing Sellers) hear from their clients — particularly when their...Read More
When it Works ” and When it Doesn’t; or, “Good! Go Lowball Someone Else!” Fear of loss can be a huge motivator in real estate sales. For home Buyers, it means losing out on their dream home to a higher bidder. So, what do home Sellers fear losing? A good Buyer. “The Runner-Up House” Which...Read More
“Death By a Thousand Cuts” (Or Raises) No home Seller, quite understandably, wants to leave money on the table. No Buyer wants to overpay. Which is why it can be so tempting to initially list for too much (Sellers) or offer too little (Buyers). Big mistake. That’s because what often happens next — and by “next,” I mean, “several...Read More
When it Works — and When it Doesn’t; or, “Good! Go Lowball Someone Else!” Fear of loss can be a huge motivator in real estate sales. For home Buyers, it means losing out on their dream home to a higher bidder. So, what do home Sellers fear losing? A good Buyer. “The Runner-Up House” Which...Read More