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Edina Realty

Hot Property: New Hope Foreclosure

19(!) Showings in Six Days Where:  5201 Pennsylvania Ave. North in New Hope. What:  4 BR/2BA rambler with 1,455 FSF. Who:  listed by Alex Boylan and Tracy Gazett, Edina Realty. How much:  $80,000 (tax assessed value = $170,000). When:  6 days on market. Since hitting the market last Wednesday (July 20), this New Hope foreclosure has...
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Touting “Name-Brand” Homes

Realtor Name-Dropping After almost a decade attending Edina Realty “Exceptional Properties” meetings — held weekly at an upper bracket Twin Cities home — I figure I’ve now heard my colleagues sing the praises of something like 2,000 homes, cumulatively worth a cool $3 billion or so (and have pitched a few of my own listings at such meetings). And yet, I...
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“A Creek Runs Through It”

Property Showcase:  5006 Bruce Ave. in Edina One of the interesting things about 22 mile long Minnehaha Creek is that it combines long, public stretches — like along 54th St. in South Minneapolis — with private hideaways where you’d never think to look for it. Like in the backyard of 5006 Bruce Avenue in Edina, just...
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Which Realtors Market Best? Ask Other Realtors

“It Takes One to Know One” Which Realtors (besides me) do the best job marketing their listings? Ask other Realtors. While the general public receives Realtor postcards, fridge magnets, solicitations to price their home, etc., Realtor-to-Realtor marketing these days is 99% electronic — specifically, emailed flyers touting pre-listings, new listings, and price reductions. To catch...
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Virtual Staging, Installment #4

4200 Basswood Road in Fern Hill As promised, this post features the fourth (and final) virtually staged photo at my new listing in Fern Hill. The photo above shows the deck fully furnished — courtesy of what’s called “virtual staging”; the photo below is how the deck looks now. Left out of both photos:  the...
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Well-Prepped, Well-Priced . . . Sold!

Where:  5229 Chowen Ave. South in Southwest Minneapolis. What:  4 BR/2 BA stucco bungalow with 2,100 square feet in mint condition. When: came on the market April 4; under contract April 10. How much: listed for $395,000 Who:  listed by Ross Kaplan, Edina Realty City Lakes; sold by Andrew Olive, Edina Realty 50th & France....
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