“It Takes One to Know One” Which Realtors (besides me) do the best job marketing their listings? Ask other Realtors. While the general public receives Realtor postcards, fridge magnets, solicitations to price their home, etc., Realtor-to-Realtor marketing these days is 99% electronic — specifically, emailed flyers touting pre-listings, new listings, and price reductions. To catch...Read More
“Is That Like a Gorjus FR?” If it were a smart phone app, I’d chalk it up as just one more esoteric, must-have(?) piece of software to add to my (long) list. However, when the term pops up on an MLS listing, I’m pretty sure the agent meant to say . . . “Vaulted Living Room.” Read More
Winning the . . . Bronze Not every Buyer buys, nor does every Seller sell. Surprise, surprise. Circumstances can change, markets can change, priorities can change — and, let’s face it, so can people’s minds (all fine, as long as they haven’t signed a Purchase Agreement!). Consolation Prize: Referrals When that happens, the Realtor may...Read More
Fed Fall-Out — or, “Trying to Avoid Bubble Baths” Quick, which of the following is currently a bubble? A. Stocks B. Bonds C. Commodities D. Housing E. Commercial real estate F. Precious metals (gold, silver, etc. ) G. All of the above Answer: hell if I know. And judging from what I read these days ....Read More