Hiding Highlighting Potential Dealbreakers OK, so the listing agent (representing the Seller) didn’t tell prospective Buyers that they may want to skip her client’s “For Sale” Edina home. She told Buyers’ agents. Specifically, the listing agent used an MLS section only visible to Realtors, “Agent Remarks,” to highlight a potential deal breaker: If your clients...Read More
Ironically, the better Realtors get at helping clients buy and sell real estate . . . the worse they can get at certain related tasks. Here are three areas where it’s easy for agents to let their skills atrophy ” or never acquire expertise in the first place: One. Market reports/updates. Show me a listing...Read More
Decoding Realtor-Speak [Note to Readers: The views expressed here are solely those of Ross Kaplan, and do not represent Edina Realty, Berkshire Hathaway (“Berkshire”), or any other entity referenced. Edina Realty is a subsidiary of Berkshire.] There’s usually not much mystery about which homes fall into the “fixer upper” category. Either the pictures give it...Read More
How to Encourage Showings During a Pandemic “The health and safety during the COVID 19 crisis is our top priority. We will not be allowing overlapping showings, and we have supplied sanitation wipes & had sanitizer that we ask you use when entering and exiting the home! As per our MLS, we will not be...Read More
MLS: “Immediate Possession Possible” [Note to Readers: The views expressed here are solely those of Ross Kaplan, and do not represent Edina Realty, Berkshire Hathaway (“Berkshire”), or any other entity referenced. Edina Realty is a subsidiary of Berkshire.] “Minnesota Schools Will Close for Eight Days to Slow Coronavirus” –Headline, Star Tribune (3/15/2020). What do you...Read More
“Outlier” Comp’s — Both High & Low Wanna guess the single best way, bar none, to know for sure the Seller got a (very) good price for their home? It’s not whether the house sold especially fast, for full price (or higher!), or even received multiple offers. All those metrics can be misleading, for a...Read More
