When the Realtor REALLY IS a “Neighborhood Expert” In finance, “eating your own cooking” means that the investment advisor has their own money in the same kinds of investments that they recommend to their clients. So, what’s the Realtor definition of “eating your own cooking?” Here’s mine: a Buyer’s agent who recommends a neighborhood or condo building...Read More
Proof That High Pressure Sales Tactics Don’t Work At least in my experience, the odds of a first showing leading to a consummated transaction are perhaps 1 in 10. The exception to that? If the Buyer’s agent is headed to the airport, or otherwise under acute time pressure. When that’s the case, I’d estimate that the...Read More
The Opposite of “The Birthday Paradox” According to The Birthday Paradox, in a room of just 23 people, there’s a 50-50 chance of at least two people having the same birthday. In the world of residential real estate sales — at least in a bigger city — there seems to be something of an anti-Birthday...Read More
Being There ” Literally ” For Clients Would you miss a child’s graduation? A family member’s birthday party? OK, so a real estate closing may not be quite so momentous. But, after working side by side with someone closely for months (years?), riding the emotional highs & lows that can accompany the sales process (more...Read More
Conspicuously Missing: The “I-Want-To-Meet-My-Interior Decorator” Showing Once upon a time, Buyers’ agents who wanted to get their clients into a “For Sale” home simply logged onto MLS; selected the home they wanted to show and the requested time and date; and clicked “submit.” No more. Now, MLS has a pull-down menu (above) listing no fewer than nine types...Read More
MLS Agent Remarks: “Listing Agent Must be Present for All Showings” Most listing agents ” myself included ” are usually not thrilled when a home-selling client insists that you be there for all first showings. For one thing, it’s an imposition on your time; for another, prospective Buyers and their agents can view it as...Read More
