Edina Realty Takes on the Third Party Aggregators, Cont. If you’re joining the action “already in progress,” as it were, here’s what you missed: Edina Realty announced 10 days ago that it was pulling its listings from third-party aggregators such as Trulia. Then all Hell broke loose. See, “Edina Realty Steals a Page From Southwest Airlines, the...Read More
“Taking Back Our Content” From Third-Party Aggregators Want to book a flight on Southwest Airlines? You won’t find Southwest’s flights for sale on Travelocity, Expedia, Orbitz, Kayak or any number of so-called third-party aggregators “serving” the travel industry. That’s because Southwest Airlines understands — correctly — that these companies are ultimately competitors, and threaten its business model....Read More
Edina Realty Pulls the Plug on Trulia.com, Other “Third Party Aggregators” In a post earlier this Fall (“Selling Realtors’ Listings Back to Them“), I discussed the dubious practice of Trulia.com and other so-called “Third Party Aggregators” of vacuuming up all the listings in a market, then charging the listing agents (representing Sellers) a fee if...Read More