Tag

realtor prospecting

“The 5 Minute Window”

Realtor Response Time How long do Realtors have to get back to a prospective Buyer looking for an agent to represent them? A.  One business day B. One-half day C. Two hours D. Five minutes Correct answer:  D. Yup, the latest industry statistics indicate that you have 5 minutes(!) to get back to a lead,...
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Why I Don’t Do Rentals

Money Loser — But Making it Up on Volume(?) Agent compensation is 10% of the first month’s rent as stated in the lease. –“Agent Remarks” from MLS rental listing Let’s see . . .. Ten percent of the monthly rent — $1,295 in this case — comes to $129.50. Subtract a cut for the Realtor’s...
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Bump in Walk-In Traffic

What’s Behind It? The Edina Realty – City Lakes front desk is reporting a bump in walk-in traffic the last few weeks. A “walk-in” is exactly that:  someone who walks in off the street and needs a Realtor to help them buy or sell a house — preferably both. If it were a bit later into the Spring...
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“Realtor Sphere?” More like “Pyramid”

“Don’t be a secret agent.” –Marketing advice to all new Realtors It’s drummed into your head from your first day as a Realtor (actually before, at pre-Realtor training classes):  ‘Don’t be a secret agent” — invariably followed by, “identify and regularly communicate with your ‘sphere of influence'” (also referred to as your “farm”). It doesn’t have to be geographic —...
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