1 + 1 = 3? Or, 1 + 1 = Minus 2? Is co-listing “two Realtors for the price of one?” Or is it effectively no Realtors, for full price? It depends on the circumstances, of course. Ideally, however, the Seller benefits from Realtors whose skills and market knowledge are complementary, and who communicate seamlessly with...Read More
“What You See is What You Get” I’ve written previously about real estate teams (“Teaming Up“), and the pro’s and con’s. So it was interesting to me, during my most recent listing presentation (they hired me), to hear my now-client express a strong preference notto work with a(nother) real estate team. Their reason(s)? On their...Read More
Co-Listing Agreements Realtors share a listing (“co-list”) for a number of reasons: –The homeowner has ties to two Realtors, and doesn’t want to offend either; –The two Realtors work together as part of a “group” or “team”; –One Realtor has the tie to the client, while the other Realtor is strongly established in the particular...Read More
Why the Real Estate Business is Becoming More Vertical — and Why You Won’t Notice One of the many, many side effects of the housing bear market is many fewer agents. Not only that, the agents who are left — “the survivors” — are disproportionately pro’s. They’ve been doing it awhile; know the ropes; have...Read More
Realtor “Teams” Suffer High Divorce RateTo the public, it sure must seem like there are a lot of Realtor “teams” out there: ‘the Nelson team’; “the Anderson-Jones team,” etc. Substitute “group” for “team,” and you’d describe even more Realtor pairings. But are such combinations really that popular? And do they last? I’m not aware of...Read More
