Tag

real estate broker

Sizing Up the Amazon-Realogy Deal: The $500 Million(?!?) In-Kind Referral Fee

WSJ: “Struggling Real-Estate Giant Realogy Strikes Deal With Amazon” [Editor’s Note:  The views expressed here are solely those of Ross Kaplan, and do not represent Edina Realty, Berkshire Hathaway (“Berkshire”), or any other entity referenced. Edina Realty is a subsidiary of Berkshire, and competes with Realogy subsidiary Coldwell Banker Burnet.] “We lose money on every...
Read More

Why the “Berkshire” Brand is 2nd Banana in the Twin Cities

Not Changing Horses Brands in Midstream [Editor’s Note:  The views expressed here are solely those of Ross Kaplan, and do not represent Edina Realty, Berkshire Hathaway, or any other entity referenced.] Looking for awnings and billboards in the Twin Cities plastered with the name “Berkshire?” You’re not likely to find them. “Is That Spelled I-D-I-N-A-H?”...
Read More

The Problem(s) With Real Estate Coaches

If you’re not a Realtor, you’ve never heard of ’em. If you are . . . you doubtless have at least a passing acquaintance with such national real estate trainers as Floyd Wickman and Brian Buffini. Realtors (like me) who’ve taken one of their training courses know firsthand what great speakers these guys are, and how entertaining they can be. It’s also...
Read More

Archives