Will It Issue a Correction?? [Note to Readers: The views expressed here are solely those of Ross Kaplan, and do not represent Edina Realty, Berkshire Hathaway, or any other entity referenced.] If 10% of the economy shuts down for one quarter, that would be considered a 40% decline at an annual rate.” –“Coronavirus Slump Is...Read More
” . . . and Your Dog’s Ugly!” I recently heard about an agent who shows up at every listing presentation ” essentially, a job interview for Realtors ” with a conspicuous “Sold” sign that they leave in plain view of the prospective Seller. Apparently, the agent thinks it projects confidence, “go-getter” hustle, etc.** However,...Read More
” . . . and Your Dog’s Ugly” I recently heard about an agent who shows up at every listing presentation ” essentially, a job interview for Realtors ” with a conspicuous “Sold” sign that they leave in plain view of the prospective Seller. Apparently, the agent thinks it projects confidence, “go-getter” hustle, etc.** However, it backfired...Read More
Example: Flying Chicago to Denver Roundtrip Ok, so I made up the “missed plane” statistic. But, I don’t think I’m wrong. Here’s the explanation: when a (over)busy professional books a round-trip ticket from Chicago to Denver, they’re invariably rushing/distracted, etc. when they input their flight times on their smartphone (assuming they do). So, they neglect...Read More
Realtor Gaffes — Listing Presentation Edition I recently heard about an agent who shows up at every listing presentation — essentially, a job interview for Realtors — with a conspicuous “Sold” sign that they leave in plain view of the prospective Seller. Apparently, the agent thinks it projects confidence, “go-getter” hustle, etc.** However, it backfired with an...Read More
