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Minneapolis stager

Staging Secret #17 (Especially for Smaller Homes)

Better Than Mirrors** How do you make a home that may be smaller and/or have a challenging layout, feel bigger and more flowing? Pick one floor covering to use throughout. Depending on the size home, putting in a new, neutral-colored Berber carpet can cost $5,000 (or more). But, it can easily add 3x – 4x...
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Home Seller (and Staging Client): “It Looks So Good, Now I Don’t Want to Move!”

The Gold Standard for Staging Advice “Nice listing . . . Congrats!” —Uttered by exiting Buyers’ agents at a broker open; when the listing agent knows the price is right and the home is likely to sell quickly. See, “Realtor Compliments.“ The equivalent for a staging job well done is when the client appreciatively remarks...
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Staging Mistake #7: Can YOU Spot the Blunder?

Staging “Do’s” and (Mostly) “Don’ts” At least IMHO, staging is at least 80% subtraction ” removing, uncovering, and emptying out ” rather than addition, i.e., adding wall art, accents, flowers, etc. to the about-to-be sold home. Exhibit A: NOT covering a big, light bay window with a dark, light-blocking panel TV (center right of photo,...
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Staging Mistake #7: Can YOU Spot the Blunder?

Staging “Do’s” and (Mostly) “Don’ts” At least IMHO, staging is at least 80% subtraction — removing, uncovering, and emptying out — rather than addition, i.e., adding wall art, accents, flowers, etc. to the about-to-be sold home. Exhibit A: NOT covering a big, light bay window with a dark, light-blocking panel TV (center right of photo,...
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How Much Staging Does a Home Need to Be “Well-Staged?”

Bonus Question:  “What Can You Skip?” I don’t know that there’s a rule of thumb — or a formula — for determining exactly when a home is (very) well-staged. The closest I’ve got is this:  “A home is well-staged when all of its unique attributes are identified and optimally showcased, and any Achilles’ Heels have...
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The Beauty of Ugly Fruit (at least for staging)

That’s “Ugly Fruit,” not ugly fruit It’s turns out that “Ugly Fruit” is actually a proper name, not just descriptive. Discovery #2:  it’s perfectly suited to staging. I count four reasons for that: One. It’s pleasingly colorful (vs. glaringly so or too muted). Two. Ugly Fruit is big.  You only need a few to fill up...
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