Congrats to Edina Realty Title’s Richelle Pikala For a Realtor, closing 662 deals would be a breathtaking achievement over a 30-year career. So, that’ll give you an idea exactly how impressive it is to handle 662 sales, as a real estate closer, in just one calendar year. That 2018 production qualifies Richelle Pikala as Edina Realty...Read More
“Do Not Pass Go. Do Not Collect $200” [Editor’s Note: The views expressed here are solely those of Ross Kaplan, and do not represent Edina Realty, Berkshire Hathaway, or any other entity referenced. If you need legal advice, please consult an attorney.] Consider this not-so-hypothetical inspection scenario, and try to guess the outcome: “The licensed...Read More
Riddle: How Can His Prices Possibly Be That Low?!? [Editor’s Note: For obvious reasons, no names or other identifying info on this post. However, I heard the following anecdote from an “extremely reliable source” (as they say), and believe it to be true.] So, how does one very cost-competitive Twin Cities builder deliver such eye-popping prices? By “exploiting”...Read More
Multiple Choice Quiz The marketing verbiage on MLS touts the home’s “brand new, state-of-the-art Kitchen.” Who’s going to take notice? A. Prospective Buyers. B. Prospective Buyers’ agents. C. The appraiser sent out by the lender. D. The title examiner. Answer: all of the above. And why are title examiners scrutinizing MLS marketing verbiage? Because they’re looking...Read More
