The Virtue of a Well-Stocked Pipeline We will sell no wine before its time.” –Ad campaign for Paul Masson wine. [Note to Readers: The views expressed here are solely those of Ross Kaplan, and do not represent Edina Realty, Berkshire Hathaway (“Berkshire”), or any other entity referenced. Edina Realty is a subsidiary of Berkshire.] If...Read More
The Virtue of a Well-Stocked Pipeline “We will sell no wine before its time.” –Ad campaign for Paul Masson wine. [Editor’s Note: The views expressed here are solely those of Ross Kaplan, and do not represent Edina Realty, Berkshire Hathaway (“Berkshire”), or any other entity referenced. Edina Realty is a subsidiary of Berkshire.] If you’ve...Read More
Proof That High Pressure Sales Tactics Don’t Work At least in my experience, the odds of a first showing leading to a consummated transaction are perhaps 1 in 10. The exception to that? If the Buyer’s agent is headed to the airport, or otherwise under acute time pressure. When that’s the case, I’d estimate that the...Read More
Proof That High Pressure Sales Tactics Don’t Work At least in my experience, the odds of a first showing leading to a consummated transaction are perhaps 1 in 10. The exception to that? If the Buyer’s agent is headed to the airport, or otherwise under acute time pressure. When that’s the case, I’d estimate that the...Read More
Letting Buyers Off the Hook Sometimes, the smartest thing a good Buyer’s agent can do is let their client off the hook — and give them permission to pass on something. That can be because the client just started their home search, and doesn’t know the market yet; a home they really like is in...Read More
Proof That High Pressure Sales Tactics Don’t Work Based on 13+ years experience representing hundreds of Buyers and Sellers, I’d estimate that the odds of any one showing leading to a consummated transaction are perhaps 1 in 10. The exception to that? If the Realtor is headed to the airport, or otherwise under acute time...Read More
