Do-it-Yourself Price Reductions “If a tree falls in a forest and no one is around to hear it, does it make a sound?” Approaching the holidays, many would-be home sellers are loath to take a price reduction, even if there’s abundant evidence that that’s overdue. Why? They know that — with fewer Buyers active —...Read More
DIY Drawbacks Do-it-Yourself always has perils, but particularly so when it comes to using a drone to take home photos. Here’s just a partial list of the drawbacks and other considerations that come to mind for Realtors tempted to try it themselves: 1. The $5k required to buy a commercial-quality drone. 2. The $5k that’s...Read More
Saving 2.7% of $0 Contrary to popular perception, not all “For Sale by Owner” homes (“FBO’s”) are created equal. Perhaps the biggest misconception is that FSBO sellers are trying to avoid paying any commission. Wrong. The vast majority are only trying to save half a commission — specifically, the portion payable to the agent representing...Read More
2005 vs. 2012 Once upon a time, when the housing market was overheated — like 2005 — a home that needed $100k in updates might be discounted only $50k -$75k. Today? The same home might easily be discounted twice the projected updating cost, or $200k or more. Why the shift? Explanation I see two main...Read More
