DIY Drawbacks

droneDo-it-Yourself always has perils, but particularly so when it comes to using a drone to take home photos.

Here’s just a partial list of the drawbacks and other considerations that come to mind for Realtors tempted to try it themselves:

1. The $5k required to buy a commercial-quality drone.

2. The $5k that’s flushed if (when?) said drone crashes.

3. Liability for property damage, personal injury, etc. caused by crash of said drone.

4. The FAA certification required to legally fly a drone.

5. Lack of familiarity regarding FAA rules regarding drone operation (line-of-sight requirement, minimum proximity to nearby airports, etc.).

6. The very steep learning curve associated with operating a drone well (see, “Reason #2”) .

7. The relatively nominal cost ($500 and falling) to hire a pro.

“Holy %#!#!  Is That a Drone Outside My Kitchen Window?!?”

While the pro’s have the technical side down, they’re still working on what I’ll call the “customer service” angle.

Exhibit A:  my client who was startled by the drone hovering outside her Kitchen window the other morning.

The explanation:  the photographer informed my client (the homeowner) they’d be on the premises — there’s actually a two-person team involved — but my client assumed (like I did) that the drone would be operating hundreds of feet overhead, not close up as well.

P.S.:  It ain’t such a great idea for Realtors to take their own (regular) photos, either.

The difference between amateur and professional shots?

Usually less than $150.

About the author

Ross Kaplan has 19+ years experience selling real estate all over the Twin Cities. He is also a 12-time consecutive "Super Real Estate Agent," as determined by Mpls. - St. Paul Magazine and Twin Cities Business Magazine. Prior to becoming a Realtor, Ross was an attorney (corporate law), CPA, and entrepreneur. He holds an economics degree from Stanford.

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