“You’ll Love the Office . . Exercise Room . . . Spare Bedroom . . . Bonus Room!” I just showed clients an Edina home with what looked to be an Amusement Room. A very underwhelming Amusement Room. The room was hard to access (down a half flight of steps at the end of a hall); had a vaulted ceiling...Read More
Getting the Warts Out of the Way, aka Setting Buyer Expectations Appropriately “ATTN REHABBERS: THIS NEEDS WORK; NOT FOR THE TIMID. SOLD IN “AS IS” CONDITION.” –excerpt, MLS Listing for 4-plex in Minneapolis’ Wedge neighborhood You can certainly overdo it, but I actually endorse what this listing agent is up to: namely, announcing (literally in...Read More
Deciphering “Realtor-Speak” “Tax Rex auto-fill mls as 4BR. 2nd BR on main used as TV room. Tax Rex say 2022 FSF I say 1,697. Upstairs BR has sitting room of 8×6.9 with cozy Window Seat. No RR’s just G-ma’s Cosmetics! SOLID HOME! Late April Close Needed for Estate Sale. AS-IS!” –Excerpt, MLS listing Need some...Read More
Want ten years of selling experience distilled into one sentence? The way to sell houses is to exceed Buyers’ expectations (plus dangle a tempting price, and stir up lots of “pre-list” and “new list” buzz). The corollary to that would be, “the best way to lose a Buyer is to disappoint them.” Exhibit A How does that work ...Read More