Making it Easy for Buyers (& Listing Agents, Too) Listing agents who are ostensibly competing against one another occasionally hold a multi-broker Open house for the same reason car dealers cluster in the same part(s) of town: it increases traffic for everyone. That’s especially true for nearby homes that are similar in features and price point, increasing...Read More
It’s a given that everyone wants a Realtor “they can trust,” who has integrity, etc. But, you wouldn’t necessarily want one that trumpets that quality on their business cards or in their marketing. Shining a spotlight on the agent’s morals simply raises the issue — and makes at least a few people wonder why they...Read More
Not So Subtle Product Service Placement One of the unquestioned highlights of this year’s Thanksgiving — at least for my family — was seeing Dorsey & Whitney’s exquisite production of The Wizard of Oz at the Minneapolis Children’s Theatre. Or was that The Children’s Theater’s production of The Wizard of Oz? Actually, I thought The...Read More