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November 14, 2019

Realtor Selling Secrets — Listing Agent Edition

“To Update Exterior Photos Now or Not” — That is the (Listing Agent) Question I’ve previously shared the only slightly tongue-in-cheek secret for a Buyer’s agent to get a balky client to actually buy: have a plane to catch immediately after showing the client a series of homes. See, “Want Prospective Home Buyers to Buy?...
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Those Summer Recession Fears? Never Mind

“Rising Treasury Yields Quiet Investors’ Concerns” –WSJ Headline (11/14/19). Stock swooned last Summer, sort of, when the dive in interest rates — combined with uncertainty over trade wars, Brexit, and whatever else was in the air — convinced people that something nasty might be just over the horizon. Fast forward a couple months. Interest rates...
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Which of These Four Factors Are Relevant for Pricing a Home?

Seller Psychology vs. Market Reality Quick!  Which of the following are relevant for determining a home’s current value? A. What the owner/seller paid for it. B. What their neighbor sold their home for a year ago. C. What the another neighbor currently is listing their home for. D. How much money the owner spent on improvements. Answer:  none of...
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Coming Soon: “The Bespoke Home??”**

Quick! Name a Pretentious Synonym for “Custom-Made” Once upon a time, the adjective “bespoke” applied to exactly one thing: clothes. Specifically, high-end, custom clothes like men’s suits and shirts, or women’s gowns (although I think “couture” was and is the more popular term for the latter) . Now? Here’s a partial list of things (and...
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