Edina Realty’s Proactive Approach to Avoiding Litigation [Editor’s Note: The views expressed here are solely those of Ross Kaplan, and do not represent Edina Realty, Berkshire Hathaway, or any other entity referenced.] Just to be clear: “The Grim Reaper” isn’t my name for Mr. Hill — that’s what he calls himself. That’s because no Realtor...Read More
Beauty in the Eye of the Beholder Buyer When should a listing agent (representing the Seller) explicitly market that a home “needs cosmetic updates” (or the equivalent)? Less often than you might guess. Here are my three reasons why: One. The pictures tell the story. For years, websites like EdinaRealty.com have allowed an unlimited number...Read More
There’s Never Just One Cockroach Buzz Word To know exactly what Lenny Kravitz means by a “highly curated” home . . . I’d first have to know what a “curated” home is (I don’t). Here’s guessing said residences — in a development called “75 Kenmare,” in Manhattan’s super-trendy NoLita neighborhood — include at least a few one-of-a-kind artisanal...Read More
. . . And Isn’t Likely to Volunteer “Fake it till you make it.” —Career advice to newbie real estate agents. In a hyper-competitive field where sales bluster is an ever-present temptation, real estate agents aren’t exactly the type to betray ignorance or confess a lack of confidence. And even consummate Realtors with years of...Read More
Can Home Sellers Drop Their Price TOO Fast? Admittedly, the vast majority of the time, would-be Sellers of overpriced homes wait too long to reduce their asking price. But, something like 10% of the time when I see price drops, they occur too soon. The usual, three-step scenario: 1) the home was on Broker Tour...Read More
List of Tasks What goes into hosting a successful dinner party? My list includes: –Make sure the home is cleaned up and inviting; –Buy/prepare food + desserts; –Set out plates and utensils; –Provide a mix of drinks (soft and otherwise), plus glasses and ice; –Send out invites in a timely fashion; –In wintertime (at least...Read More
