When Lightning (the good kind) Strikes Does love at first sight happen in real estate? Absolutely. However, I’d say it occurs less than 10% of the time. When it does, though, you know it: like lightning striking, the Buyer ” or Buyers, if it’s a couple ” immediately have a changed look in their...Read More
When? How Much? If an otherwise well-staged, well-marketed home isn’t selling after a reasonable interval on the market**, a price reduction is invariably indicated. How big? It all depends on how overpriced the home appears to be. Toss Out the CMA Once a home is actually on the market, interest from prospective Buyers ” or...Read More
What’s a “1.5 showing?” When one partner in a couple has seen the house and likes it, and gives their partner a green light to take a look. Rules & Exceptions As a general rule, Realtors acting as a Buyer’s agent prefer that both (all**) decision-makers be present at all showings. That’s not only more efficient,...Read More
“Ripeness”: Legalese for “First Things First” Even though it’s been decades since I practiced corporate law, I use the training practically daily. To pick just one example, I consciously apply the legal doctrine of “ripeness” to prioritize decision-making ” both mine and my client’s. In the legal world, “ripeness” means that courts will not consider...Read More
When? How Much? If an otherwise well-staged, well-marketed home isn’t selling after a reasonable interval on the market**, a price reduction is invariably indicated. How big? It all depends on how overpriced the home appears to be. Toss Out the CMA Once a home is actually on the market, interest from prospective Buyers ” or...Read More
Law of Diminishing Returns Past Three or More Showings Want to handicap the odds of any given Buyer purchasing a home, especially at higher price points that fewer Buyers can reach? Think of a Bell Curve, with the peak corresponding to 2-3 showings (call it “2.5”); the left tail represents one showing, and the right...Read More