Beware “One Size Fits All” Approaches Leave it to one sales book — in this case, “Ninja Selling” by Larry Kendall — to point out the fatal flaw in almost all other Sales “how to” books. According to Kendall: “Many sales books and training programs have been developed by top salespeople who share the techniques...Read More
Sales Repertoire Consciously or unconsciously, every successful sales(wo)man develops some variation of the following techniques: The Close. “Sign here.” The Trial Close. “If they agree to beef up the earnest money, is it a deal?” The Reverse Trial Close. “With all those objections, this home sure doesn’t seem like a very good fit for you.”...Read More
