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Ross Kaplan

The Seinfeld-Kaplan Connection

Slightly Eerie Life Parallels I’m quite sure that Jerry Seinfeld has no idea I exist, let alone that our personal lives share several uncanny similarities. Nor have we ever met (though my then-single wife DID stand next to him in line at a coffee shop on the Upper West side in the 1990’s). But, consider...
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Seller Disclosure Options in Multiple Offers: Tell Some, Tell None, Tell All

Ala Carte Disclosure vs. “All or Nothing” Unlike, say, Minnesota’s mandatory Seller Disclosure, home sellers in multiple offers have complete discretion over whom they tell. To be sure, the default is telling everyone:  the more Buyers competing for a home, the higher the price (at least usually). That’s why Edina Realty’s standard listing contract states...
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Mpls. St. Paul Magazine Announces 2016 “Super Real Estate Agent” Nominations

Three-Peat . . . x 3!! I’m delighted to report that I’ve been nominated as a 2016 Mpls. St. Paul Magazine “Super Real Estate Agent.” The award is jointly sponsored by Mpls. St. Paul Magazine and Twin Cities Business; an independent research company, Crescendo Business Services, makes the selections based on polling the two magazines’ subscribers plus 20,000...
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New on the Market: Gorgeous, Large One Bedroom Condo at Edina’s Point of France

Where:  6566 France Avenue South, just Northwest of Southdale. What:  Updated 1 Bedroom, 1 Bath Condo with 1,155 square feet. How much:  $229,900 When:  listed Wednesday (5/4).  Days on market:  2 Who:  Seller represented by Ross Kaplan, Edina Realty – City Lakes. You’ll love this beautifully updated, hard-to-find One Bedroom at amenity-loaded Point of France. Highlights include...
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2 Ways to Score a Free Book at Continuing Ed

Nothing New Under the (Marketing) Sun; Lesson #1:  Treat Your Clients Like People How do you score a free book — in this case, “The Conversion Code” by Chris Smith** — at a Realtors’ seminar? By being one of the first 300 Realtors to register this morning for the day-long MAAR Realtor Summit at the...
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What You Get For $960k(!): Palatial, Lakeside Estate . . . Just 15 Miles From Downtown Minneapolis

15306 Mason’s Pointe in Eden Prairie [Note:  click here for a TV clip featuring the home on WCCO (CBS) morning news.] What:  Over 6,500 square foot Robert Mason-built home with 162′ of shoreline on Red Rock Lake.  Beautifully landscaped grounds on 1.37 acre. Where:  15306 Mason’s Pointe.  Directions:  from Highway 212, go south on Mitchell...
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