Different Homes, Different Buyers It may seem counter-intuitive, but just because two “For Sale” homes share the same block and are listed for the same price, doesn’t necessarily mean they’re direct competitors. In fact, I can think of at least two scenarios where there’s virtually no overlap in the pool of prospective Buyers considering both...Read More
Qualifying Buyers #101 In the course of holding hundreds (thousands?) of Sunday open houses over the years, I can usually tell relatively quickly whether a given prospect is serious or not. See if you can guess which of the comments below indicate serious Buyer interest: A. “I LOVE this house. Why is it so cheap?!?” B. “What...Read More
Qualifying Buyers #101 In the course of holding hundreds (thousands?) of Sunday open houses over the years, I can usually tell relatively quickly whether a given prospect is serious or not. See if you can guess which of the comments below indicate serious Buyer interest: A. “I LOVE this house. Why is it so cheap?!?” B. “What...Read More
It may seem counter-intuitive, but just because two “For Sale” homes share the same block, are listed for the same price, and are the same size (have the same finished square feet), doesn’t necessarily mean they’re direct competitors. In fact, I can think of two scenarios where there’s virtually no overlap in the pool of...Read More
Qualifying Buyers #101 In the course of holding hundreds (thousands?) of Sunday open houses over the years, I can usually tell relatively quickly whether a given prospect is serious or not. See if you can tell which of the comments below indicate serious Buyer interest: A. “I LOVE this house. Why is it so cheap?!?” B. “What...Read More
Distinction Without With a Difference: “A,i” vs. “P” Once a “For Sale” home is under contract, Sellers are required to tell prospective Buyers (and their agents) of that fact. Otherwise, Buyers who view the home and write an offer — only to be told it’s already sold — tend to get upset! (and do things...Read More
