Tag

Open House

“Embellishing” Attendance at a Broker Open (Word of Advice: “Don’t’)

Reason Not to Lie #37 “Lying is hard, telling the truth is easy. By definition, every good Realtor juggles: multiple clients, dozens of showings, lots of parallel deals at varying stages. It’s hard enough keeping all the details straight and presenting them coherently to your client(s); not tripping yourself up in a web of lies...
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Qualifying Sunday Open House Traffic

Leads, Serious Leads . . . & Tire Kickers After hosting a couple hundred (thousand?) weekend open houses, I still learn useful things about Buyers ” as well as the home I’ve been hired to sell. Which is why I do ’em (vs. letting newer agents pinch hit for me). The most important insight? It’s...
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Is it Possible to Hold TOO MANY Sunday Open Houses?

Law of Diminishing Returns Show me a “For Sale” home that’s open Sunday after Sunday, rain or shine, and I’ll show you a house where: a) the home is likely overpriced and going nowhere in the market; b) a frustrated Realtor is trying to placate an impatient owner; or most likely c) both “a.” and...
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Open House Traffic Over Memorial Day Weekend: Quality > Quantity

The Case For ” and Against In a microcosm, the considerations for doing an open house over Memorial Day weekend are the same as for deciding whether to list a home during a traditionally slow time of the year (like around the holidays). Here’s how the arguments shape up: Pros: —Not much competition from other open...
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“Please Take Off Shoes” Sign Goes High Tech (sort of)

Don’t Trip on the $500(?) iPad on the Floor! (or is it??) I did see it in the foyer of a swanky, $1 million home in Minnetonka. But, that’s not an iPad (or tablet computer) on the floor, instructing Sunday Open House visitors to please remove their shoes. The hosting agent assured me that it...
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Twin Cities Broker Tour, Post-Thanksgiving: Quality > Quantity?

Standing Out in a Crowd Vacuum On an especially busy Tuesday in March or April, it’s not unusual for the Edina Realty – City Lakes office to have 11 homes on Broker Tour** all by itself. So, you know it’s a slow week when that’s the TOTAL number of Twin Cities homes on tour, excluding St....
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