Diagnosis: Lack of Buyer Motivation Key Symptom: Failure to Progress I certainly don’t do it often, but every couple years or so I find it necessary to “fire” a Buyer I’ve been working with. Or shall I say “non-Buyer.” While the specifics can and do vary, the root cause is invariably the same: lack of...Read More
The malady? Lack of Buyer urgency — especially amongst the folks coming through weekend open houses (assuming that they really are Buyers). The cure? There’s only one (at least that I know): other, serious Buyer interest in a particular home. Which in turn is a function of the home’s price, condition, and — yup! — good...Read More