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good Realtor

How to Spot Bad Electricians — and Realtors — in Less Than 2 Seconds

The Business Card Test Well, the really bad ones  . . . are dead.” –Master electrician, explaining how consumers can tell the difference(s) between electricians. Fortunately, being bad at real estate sales isn’t life-threatening. Subpar Realtors simply tend not to make a living at it, and drop out. Perhaps that’s why something like 90% of...
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Painters, Electricians & Realtors: What Makes Real Estate Sales Such a Deceptively Challenging Field

Behind-the-Scenes Tasks The reason dolphins have a reputation for saving drowning swimmers is that you never hear from all the ones they push out to sea.” –Anonymous. Electricians’ work product is literally hidden behind the wall. So, how do you know if an electrician is any good? (barring a house fire or molten-hot service panel...
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Best Metric for Evaluating Realtors? “Average Number of Showings Per Listing”

Realtor Scorecard Yeah, yeah, there are dozens of metrics (quantitative benchmarks) for judging how good/effective Realtors are (Brokers, too). For most consumers (and not a few Realtors), however, there’s really only one number that counts: Yup, sales. No surprise, the agents who sell the most homes each year proudly trumpet that fact in their email,...
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Best Metric for Evaluating Realtors? “Average Number of Showings Per Listing”

Realtor Scorecard Yeah, yeah, there are dozens of metrics (quantitative benchmarks) for judging how good/effective Realtors are (Brokers, too). For most consumers (and not a few Realtors), however, there’s really only one number that counts: Yup, sales. No surprise, the agents who sell the most homes each year proudly trumpet that fact in their email,...
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Where a Good Realtor Can Add the Most Value

“Covering the [Real Estate] Spread” (i.e., Commission) Call it real estate brokerage’s dirty little secret:  a good Realtor can add more value in some deals than others. While a Realtor’s “value-added” should always exceed their commission — if it were otherwise, there wouldn’t (and shouldn’t) be Realtors — some types of transactions simply offer more opportunity to...
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How to Get the REAL Scoop on a Realtor

MUCH Better Than Angie’s List, Yelp, Facebook, etc.  “What’s sauce for the goose is sauce for the gander.” –Idiom In “Good Lender Service, Defined,” I noted that if you want the real scoop on a lender, ask a Realtor who’s previously worked with them. Of course, the reverse is true, too. Namely, if you want...
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