Management Rallies the Troops In keeping with the theme of this year’s annual meeting (“We Lead Because You Lead”), the opening sequence this morning consisted of a montage of Edina Realty agents — all 2,300 of us! (and yes, I caught a glimpse of myself). I don’t know if it was the catchy score, or the fact that I knew...Read More
The New “Most Trusted Man in America??” Yeah, yeah, I know who Julian Assange is, and about WikiLeaks. And I’m aware that Time magazine chose Facebook founder Mark Zuckerberg as its “Person of the Year” — if not a “jump the shark” moment, then awfully close. But my candidate for “Person of the Year” is...Read More
“First Adopters” — or “First Ruiners?” Nobody goes there anymore — it’s too crowded. –Yogi Berra, about a Miami Beach restaurant near the Yankees’ Spring training camp. Are social networks like Facebook becoming like Yogi Berra’s restaurant? In other words, as latecomers and “tourists” fill up the place, is the original, “in” crowd decamping for...Read More
Googling (Facebooking? Zillow-ing?) Your Buyer/Seller Financial institutions are subject to something called the “Know Your Customer” rule, to prevent identity theft fraud, money laundering and terrorist financing. I’m starting to think that real estate has something equivalent, called the “Know Your Buyer (or Seller)” rule. By that, I mean that I’m increasingly seeing clients “Google”...Read More
“Now THAT’S a Roadblock!”Clients of mine posted this picture on Facebook this morning. Apparently, they have a new neighbor: a new (old) house, moved by truck from another location — complete but for the foundation. It was deposited in the middle of the street, around 1 a.m. last night. As another acquaintance posted, “Now that’s...Read More
To Twitter or Not to Twitter (that is the question) Non-Realtors wouldn’t necessarily know it, but there’s a huge debate going on within the Realtor community at the moment about the need to get up to speed with — “re-tool” for, if you will — so-called social media such as Facebook, Twitter, LinkedIn, etc. Here’s...Read More
