“Location, Location, Location” “Context, Context, Context” What can you confidently say about a “For Sale” home whose price was just reduced, days before Christmas? A. The home is now a bargain. B. The Seller is motivated. C. The Seller’s Realtor (listing agent) is motivated. D. The home is better-priced** than it was before. Correct answer:...Read More
“Out With the Old, In With the New” [Editor’s Note: The views expressed here are solely those of Ross Kaplan, and do not represent Edina Realty, Berkshire Hathaway, or any other entity referenced. If you need legal advice, please consult an attorney.] To laymen, December 31 is known as New Year’s Eve. To Realtors, December...Read More
“We Can Always Drop the Price, Right?” Yes, But . . . Wait a second! Don’t leftovers come after Thanksgiving? Not when it comes to the housing market. In my own neighborhood close to Minneapolis’ Cedar Lake, I’m aware of at least half a dozen very nice homes which came on the market as far back...Read More
Lies, Damn Lies, and Realtor Statistics It seems straightforward: if you’re looking for the best Realtor, just find the local agent who sells the most homes, for the highest % of asking price, in the least amount of time. Simple, huh? According to at least one pro, however (this one), such statistics are at best a...Read More
“This Offer is Only Valid Until Noon, January 16” [Editor’s Note: The views expressed here are solely those of Ross Kaplan, and do not represent Edina Realty, Berkshire Hathaway, or any other entity referenced. If you need legal advice, please consult an attorney.] At least in Minnesota, where I sell real estate, deadlines are incorporated...Read More
MLS Agent Remarks: “$10,000 Agent Selling Bonus!” [Editor’s Note: The views expressed here are solely those of Ross Kaplan, and do not represent Edina Realty, Berkshire Hathaway (“Berkshire”), or any other entity referenced. Edina Realty is a subsidiary of Berkshire.] After seeing virtually no sales incentives offered to Buyers’ agents seemingly for years, I’ve now...Read More
