Tag

drop price

“The Stuck Seller”: Psychological Barriers to Pricing Right

Home Seller Lament:  “But, I Got it (Full Price) Before!” One of the toughest pills for home Sellers to swallow is revisiting their asking price in the wake of a failed deal, especially if the deal was for full price (or more), early in the listing. That’s especially so when the deal later fell apart solely...
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“Saved” MLS Searches: How Significant?

Lies, Damn Lies, and Realtor Statistics What’s the best way to tell if a “saved” MLS search is in fact a prospective home Buyer, who’s watching the property in the hopes that the price drops? Reduce the price. If the price reduction triggers a wave of showings (and ideally, offers!) . . . the “saved” MLS searches...
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Rare But Not Unheard of: The TOO FAST Price Reduction

Can Home Sellers Drop Their Price TOO Fast? Admittedly, the vast majority of the time, would-be Sellers of overpriced homes wait too long to reduce their asking price. But, something like 10% of the time when I see price drops, they occur too soon. The usual, three-step scenario:  1) the home was on Broker Tour...
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Did the Homeowner Just Capitulate? Reading Into a Ginormous Price Reduction

Sellers Who “Fall on Their Sword” (or, Did They??) Even in a Seller’s market, not all homes are destined to sell in multiple offers — or at all. When that’s the case, assuming the Seller is genuinely motivated to sell, and the home is already optimally prepped, staged, marketed, etc., a price reduction is indicated....
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