3% (Market Share) Down, 97% to Go [Editor’s Note: The views expressed here are solely those of Ross Kaplan, and do not represent Edina Realty, Berkshire Hathaway (“Berkshire”), or any other entity referenced. Edina Realty is a subsidiary of Home Services, which is owned by Berkshire.] HomeServices, Edina Realty’s parent company, rates a positively fulsome...Read More
Deal Insurance for Home Sellers, or, “The Art of the Backup Offer” [Editor’s Note: one of the perks — and pleasures — of working for a Berkshire Hathaway affiliate like Edina Realty is having office privileges in hundreds of locations around the U.S. Like in Scottsdale, AZ, where I recently visited. The post below was...Read More
[Editor’s Note: The views expressed here are solely those of Ross Kaplan, and do not represent Edina Realty, Berkshire Hathaway, or any other entity referenced. Berkshire Hathaway is the ultimate parent company of Edina Realty.] Aficionados of Warren Buffett’s annual missive to shareholders (I’m one) will recall that last year’s included a doozy: Buffett’s advice...Read More
“Price is What You Pay, Value is What You Get” . . . . When it Comes to Realtors, Too “Price is what you pay, value is what you get.” –Warren Buffett, Berkshire Hathaway Chairman (Note: Edina Realty is a Berkshire Hathaway subsidiary). When someone with a couple blocked arteries needs a heart surgeon, their...Read More
Lots of Branches on Edina Realty’s (Corporate) Family Tree [Editor’s Note: The views expressed here are solely those of Ross Kaplan, and do not represent Edina Realty, Berkshire Hathaway, or any other entity referenced.] “Membership has its privileges.” –American Express ad campaign Along with rolling out a new, national real estate brand (“Berkshire”), Edina Realty’s...Read More
Doing Deals on Napkins — and Toothpicks; or, “Bend it Like Beckham Buffett?” Probably Not [Editor’s Note: The views expressed here are solely those of Ross Kaplan, and do not represent Edina Realty, Berkshire Hathaway, or any other entity referenced. Edina Realty’s ultimate parent company is Berkshire Hathaway, whose CEO is Warren Buffett.] If Warren...Read More