Showing Feedback — Upper Bracket Edition “Is the Buyer local?” –Question on showing feedback form for a Twin Cities upper bracket home “I know half of my marketing budget is wasted — I just don’t know which half.” –Marketing director lament The typical showing feedback questions — what the Buyer’s agent fields after showing a property —...Read More
How Not to Distract From a $10k Front Door Where does the lockbox go? That one’s likely a head scratcher: doesn’t the lockbox always go on the front door? Usually, but not always. If you’ve never bought or sold a house, the lockbox is the device that stores the house key(s) and lets Realtors (and...Read More
4200 Basswood: After (Above) and Before (Below) Perhaps the best application for virtual staging is a big, empty room – albeit one with unlimited potential. Like the Amusement Room in my new listing at 4200 Basswood Road, just west of Cedar Lake (see also, “Unmatched Potential!”). With over 1,100(!) square feet, a potential second Kitchen, a...Read More
Upping (Lowering?) the Ante In my post, “2015 Housing Prediction,” I poked fun at prognosticators who try to stand out from the crowd by seeing who can make the most audacious housing call. In fact, the housing market lends itself to two such forecasts: 1) calling the bottom; and 2) calling the top. In light of what appears...Read More
A doctor who wants to determine a patient’s health checks out their vital signs: their heart rate, blood pressure, lungs, etc. What’s the equivalent for the housing market? Trends in the following three things: One. Inventory. Falling inventory — also called “supply” — augurs well for future housing prices; increasing inventory, the opposite. Right now,...Read More
The Easiest — and Hardest — Way to Get a Listing Realtors get listings any number of ways: –They’re best friends with the owner. –They go to the same church or synagogue (or mosque, or . . . ) –They started chatting about real estate with the owner in line at the grocery. Track Record But...Read More