“Priced to Sell?” Not Always Notwithstanding many a listing agent’s assurance to the contrary, not every home is “priced to sell.” When that’s the case, a price reduction is eventually in order. The catch with Minnesota homes that list now and turn out to be overpriced? Four to six weeks into the listing — the...Read More
“The Only Color That Matters in Real Estate is Green” “Steer-ing”: the discriminatory practice by a real estate agent of maneuvering a client from a minority group away from considering a home in a white neighborhood. —Dictionary.com Realtors quickly learn that there are taboo words in real estate. Like, anything relating to creed or color; socioeconomic status; or even directive behavior such as “steering.” Nouns vs. Verbs Which, of course, is all as it should be. But,...Read More
Putting (Too) Good a Face on Things? It’s a fact of (real estate) life: sales fall through. Buyers change their minds. Inspection issues come up. Buyers can’t get financing* (the honest explanation at least 80% of the time). When any of those (or other) unhappy events occur, listing agents have the demoralizing task of switching...Read More