“The Only Color That Matters in Real Estate is Green”
“Steer-ing”: the discriminatory practice by a real estate agent of maneuvering a client from a minority group away from considering a home in a white neighborhood.
Realtors quickly learn that there are taboo words in real estate.
Like, anything relating to creed or color; socioeconomic status; or even directive behavior such as “steering.”
Nouns vs. Verbs
Which, of course, is all as it should be.
But, it does create some odd (hyper)sensitivities.
Such as, I actually hesitate to use the word “steering,” even if I’m instructing my spouse on how to drive our overly complicated, new (leased) car.
