Seller Psychology vs. Market Reality Quick! Which of the following are relevant for determining a home’s current value? A. What the owner/seller paid for it. B. What their neighbor sold their home for a year ago. C. What the another neighbor currently is listing their home for. D. How much money the owner spent on improvements. Answer: none of...Read More
Competing Business Models: Referral Fees vs. Advertising (Wanna Guess From Whom??) [Editor’s Note: The views expressed here are solely those of Ross Kaplan, and do not represent Edina Realty, Berkshire Hathaway (“Berkshire”), or any other entity referenced. Edina Realty is a subsidiary of Berkshire.] With artificial intelligence gaining momentum, it was only a matter of...Read More
