The OTHER Reason to See a Home That’s “Sold, Subject to Inspection” The usual reason for prospective Buyers to see a “For Sale” home is . . . they’re interested in buying it. But, if the home in question is “Sold, Subject to Inspection” — that is, it’s already under contract, but not past inspection...Read More
Hitting the Buyer’s Agent Panic Button “Real estate — and to a lesser extent, life — is all about perseverance. Things go wrong. Keys get lost. Deals fall through. Keys get misplaced. Uhh . . . a lot of it has to do with keys.” –Phil Dunphy; “Modern Family” sitcom What’s the difference between a...Read More
“Ten Showings, $10,000” — Updated Realtors have a saying: “ten showings, $10,000.” What that means is, if a home has been shown by 10 agents — each representing a serious, well-qualified Buyer — and it still hasn’t sold . . . it’s overpriced by at least $10,000. Of course, $10k presumes an average, $250k home....Read More
The Many Guises of Realtor Networking The usual meaning of “Realtor Networking” is plugging a pre-listing or new listing, or highlighting a Buyer need. But, there are other kinds of Realtor networking, too. Like my checking out a HUD foreclosure with the resident office expert (who also happens to live nearby). Verdict? “Skip it,” because...Read More
Raindrops & Price Reductions Notwithstanding the news headlines, not every home is selling in multiple offers the first day on the market. In fact, precisely because of those headlines, I’m seeing more Sellers insist on too-high initial asking prices. When a home isn’t selling — or even getting showings — standard operating procedure is to...Read More
Diagnosis: Bad Marketing or Bad Price (Pick One) Even in a Seller’s market (psst! we’re officially in one), not every home sells. When that’s the case, what is going on? In my experience, one of two things: If the home isn’t getting showings, the problem is marketing. The property photos are a turn-off (assuming there...Read More
