Tag

sale strategy
Mirror

Taking Would-Be Sellers on a Tour of Competing Homes? Bad Idea

When Subjectivity Isn’t Just Superficial If the Comp’s aren’t convincing enough, Realtor “Jane Doe” will take Sellers on tours of comparable properties. “They can see this other house is in much better condition, and it’s priced $20,000 less than theirs. It’s eye-opening.” –Spokane agent, sharing her strategy for working with unrealistic Sellers in “Setting Them Straight”; Realtor Magazine. ...
Read More

Taking Would-Be Sellers on a Tour of Competing Homes? Bad Idea

When Subjectivity Isn’t Just Superficial “If the Comp’s aren’t convincing enough, Realtor “Jane Doe” will take Sellers on tours of comparable properties.  “They can see this other house is in much better condition, and it’s priced $20,000 less than theirs.  It’s eye-opening.” –Spokane agent, sharing her strategy for working with unrealistic Sellers in “Setting Them Straight”; Realtor Magazine...
Read More

Archives