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price terms motivation

“Stunning Home Only Available Due to Seller Relocation”

Telling Buyers Why the Owner is Selling You see it all the time on MLS:  a listing agent who trumpets that a home is “only available due to Seller relocation.” Such verbiage is: A. Smart marketing, because it lets prospective Buyers know why the property is available. B. Neither a marketing plus nor minus. C. A violation of...
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“The Full Court Press” — Buyer’s Agent Version

First Things First Every couple months or so, I’m on the receiving end of what I call “the full court press” in my capacity as a listing agent (representing a Seller). So, the Buyer’s agent will call or email me wanting to know what’s been updated in the home (or not), how much the monthly utilities...
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