Want Neighborhood Scoop? Ask a Neighbor I just sold my first “Petters home” today (“sold” is Realtor-speak for representing the Buyer). The former owner apparently was burned in Tom Petters’ Ponzi scheme, and the financial fallout cost them their house. (Petters was a prominent Twin Cities businessman and now convicted felon serving a very long...Read More
“Know Your Customer (er, Mark)”In retrospect, disgraced financier cum swindler Bernie Madoff may have been a lousy investor, but he sure was a helluva salesman. How else does one attract $50 billion from thousands of investors and financial institutions worldwide? As best I can discern, herewith are his top five marketing insights (offered in the...Read More