“Know Your Customer (er, Mark)”In retrospect, disgraced financier cum swindler Bernie Madoff may have been a lousy investor, but he sure was a helluva salesman. How else does one attract $50 billion from thousands of investors and financial institutions worldwide? As best I can discern, herewith are his top five marketing insights (offered in the...Read More
Dropping Mortgage RatesStill “Artificially” HighWhere should mortgage rates be right now? If historical relationships held, the rate on a 30 year mortgage would be 3.5%(!). No, that’s not a typo; going back a decade or more, long-term mortgages cost typically cost about 150 basis points more than the 10 year U.S. Treasury Bond yield. The...Read More
